Bethesdaland

For Bethesda’s annual showcase during E3, we created Bethesdaland. 8 immersive worlds from 8 Bethesda video games, each in a 20’ x 40’ footprint. Each world included a photo op, themed food and beverage, a take away, and some had gameplay opportunities. The guests collected enamel pins as they traveled. We researched the games and collected reference material and assets from the Bethesda creative team to build custom scenic pieces, fully dress the sets, and rent hundreds of props. This was my favorite event I’ve ever worked on because it was highly creative and the guests really appreciated the details we were able to bring to life from the game.

I held a dual role as Art Director and Production Manager, responsible for bringing to life these 8 footprints within the larger event.

Earned Media | CNET, Game Spot, Gamer Headquarters, Pkrussl